Independent hearing healthcare
since 1964
Our original Cubex logo
designed 1964
Rebranded 2011
Hear our story
The 3D Cuboid
The developed 3D Cuboid produces two effects – creating a ‘C’ shape from the overall cut-out & the suggestion of something missing. The suggestion of not getting the complete picture being a direct reference to hearing loss.
Carefully crafted
The logo is designed to appear as if it’s folding into itself, intertwined & overlapping. A unique creation to represent our multi-faceted approach to hearing care.
Cubex utilises expertise across the full spectrum of audiology to create the best care possible & as with carefully crafted origami no two creations are the same.
Adam Shulberg
Senior Audiologist & MD Cubex
Last year, we were proud to finally reveal a long awaited new space, new site and a new look that reflects your desire to live with openness and freedom to participate in life…
A new look that evolved from a long history and truly reflects our beliefs, passion, individualised approach and commitment to helping you improve hearing, enhance communication, restore balance, overcome tinnitus and protect hearing. If you have not already visited us, we look forward to welcoming you back to Cubex on New Cavendish Street.
How it works
The logotype uses curved cuboid shaped characters with selective 45 degree angular cut-outs to create a subtle third dimension inspired by the previous incarnation. By tilting & removing one of the sections we produce two effects – create a ‘C’ shape from the overall cut-out, & create the suggestion of something missing. It is this concept of an incomplete experience we are communicating in this logo – the suggestion of not getting the complete picture being a direct reference to hearing loss.
The Cubex LogoType uses cuboid shaped characters with selective 45 degree angular cut-outs to create a subtle third dimension, enhancing the cube & 3D associations & giving the logo depth. The use of rounded corners for the typeface then softens the logo and helps maintain a balance against the sharper cut-out edges.
Cubex colours are what give each area of the business it’s individual personality. They are bright, bold, colourful & confident. Simply loud & clear. The main logo maintains the gradient blue tints of its predecessor with the addition of the greener shades used to highlight associations with clinical & natural.
Our New Clothes
In 2015, we were proud to finally reveal a long awaited new space that reflects your desire to live with openness and freedom to participate in life.….A new look that evolved from a long history and truly reflects our beliefs, passion, individualised approach and commitment to helping you improve hearing, enhance communication, restore balance, overcome tinnitus and protect hearing.
Communication made easy
To find out more information about Cubex and our services please visit our brand new website below.
www.cubex.co.uk
© 2015 Cubex Ltd | Site design by Long Story Short